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Archives for August 2020

How To Determine if a School or University Is Truly Committed to Diversity

August 4, 2020 by Marketing Director

The job seems perfect. You’re being courted by a top-notch university. You’re dining with deans and grabbing coffee with an eclectic mix of students. You’ve been on Zoom interview after Zoom interview with eager recruiters and hiring managers. Your campus contacts discuss the university’s commitment to diversity and inclusion, and the scenario seems idyllic. You accept the position — only to realize that the inclusive utopia presented to you doesn’t actually exist.

Diversity and inclusion have become buzzwords that most colleges and universities espouse. But how can a job seeker determine if a campus holistically supports diversity before she signs on the dotted line? How does she ascertain whether her campus experience will truly be welcoming?

In this article, three diversity and inclusion experts offer tips to help job seekers look past campuses’ diversity statements to see how they live out these statements in their day-to-day operations.

Look at the Leadership

Job seekers can assess a university’s commitment to diversity by looking at its leadership, according to Dr. Yolanda Lewis, Founder and CEO of I Belong Education Institute, a consulting company that specializes in collegiate retention. Lewis says it’s critical for job seekers to observe: “Are there at least two people of color on the board of trustees? Are there any academic deans of color? Who’s sitting on the president’s cabinet?”

Similarly, Dr. Christine Taylor, vice president and associate provost for Diversity, Equity, and Inclusion at the University of Alabama, urges candidates to investigate whether diversity is concentrated in just a few pockets of the campus or if it’s evident throughout the entire institution.

“It’s one thing to say that we have diverse employees — it is another to look closely at where they are positioned within the organizational structure,” she says. “If people of color are at the bottom rung, and they’ve been there for 10 or 15 years, then that doesn’t necessarily say there’s an opportunity for upward mobility.” Taylor notes that looking at a college’s commitment to developing all of their staff — particularly their staff of color — is a strong indicator of its commitment.

Ask Insightful Questions

Taylor encourages savvy job seekers to ask questions that won’t allow for pat answers. She advises job seekers to move from asking a generic question like “Is your campus committed to diversity?” to instead asking detailed questions like “What are some of the major accomplishments that you’ve had around issues related to diversity, equity, inclusion?” and “What has presented itself as an obstacle to your organization meeting its goals?”

Asking questions that require concrete answers enables job seekers to gauge the depth of an institution’s commitment to inclusion. “Everybody has a [diversity and inclusion] plan because it makes them look good,” says Lewis, but job seekers can assess the commitment to that plan by saying: “I read your plan. Can you give me three concrete initiatives that you hope to implement in the near future?”

Lewis warns job candidates that generic answers or responses like “Oh, we haven’t thought about that” clearly indicate that diversity is the plan only on paper. “That’s the first red flag,” she says. Conversely, Lewis adds that “if that conversation is insightful and it’s not just three or four word answers, then it’s likely that they’re having difficult conversations and that there’s a real commitment.”

Become an Anthropologist

Eddie Freeman, executive director of Human Resources at the University of Texas, Arlington, maintains that it’s prudent for job candidates to closely observe an institution to see if there are areas where “their walk doesn’t match their talk.”

To do this effectively, Taylor suggests that candidates approach their recruitment process like anthropologists. “If you came to campus and you could never speak to anybody, and you just looked around… What do the institutional artifacts tell you about the campus environment?” she asks. “The campus newspaper, the photographs hanging on the wall, who wins campus awards — all of these things tell you a lot about an organization and what it values.”

Freeman agrees, adding: “Look at their website, see what they’re putting out there. You can tell the depth of their commitment by what they have on the website.”

Lastly, Taylor notes that the inclusiveness of a college’s recruitment practices often mirrors the inclusiveness of the broader campus. She says it’s important to track what’s included on your campus tour. She asks, “Does the campus visit take into consideration that you may have wide ranging needs and interest that might differ from other candidates?” Do they include “places that you might want to get your hair done, places of worship, places to dine?” In other words, have they demonstrated that they understand that if hired, “you will be moving not only the 9-5 aspects of your life but your entire life to this community?”

Don’t Forget…

Lewis, Taylor, and Freeman concur it’s important not to overlook best practices like talking with current students, faculty and staff, and asking colleagues and friends about their experiences with a particular institution. Lewis encourages candidates to ask themselves a simple yet crucial question: “How does it feel when you’re walking on campus?” she asks, advising that sometimes a feeling — good or bad — says it all.

About the author: Chanté Griffin is a writer and natural hair advocate whose socially conscious work centers around racial justice. She is a contributing writer for The Root, and her articles, essays, and interviews have appeared in The Washington Post, Ebony, NewsOne, The Los Angeles Times, PBS SoCal, and others.

In her free time, Chanté enjoys creating comedic content about her natural hair journey for The Gram @kinky_coily_comedy and raking up late fees at her local library.

Filed Under: Career Advice, Faculty Career Advice, Higher Education Career Exploration, Interviewing, Job Search, Older Job Seekers, Professionals of Color, Professionals with Disabilities, Staff Career Advice, Top Articles

New to crafting a cover letter? What to include and why

August 3, 2020 by Marketing Director

New to crafting a cover letter? What to include and why - HERC

We all know the value of a resume. Even if we have never had to write one, we know what needs to be included, and whether we need to submit one as part of an application is usually very clear. But what about a cover letter? How important is a cover letter when applying for a job and when should you include one?

When they ask for a cover letter

Sometimes it’s very clear that you are to submit a cover letter. If you don’t, you will most likely fail the application process, so it is essential that you follow the guidelines. As part of an application form, you will be asked to demonstrate how you meet the essential criteria of the role. If there is not a clear section and guidance on how to do this, you are best positioned to do so in a cover letter. Take each criterion as it is listed and show how you meet it. This is how you will be scored so address all of the criteria to be in the running for an interview.

When you are not asked for a cover letter

On some occasions, you will not be explicitly asked for a cover letter, so you may be wondering whether you need to include one. In higher education, the answer is always yes. If you must send your resume or application form, it is good practice to send a letter to introduce yourself and make your motivations for the job clear. Even if you think a letter is not required, there is absolutely no harm done if you include one, so why take the risk? A cover letter is a great way to make yourself stand out. After all, with potentially hundreds of applications, it’s a way to help ensure your application package gets reviewed.  

How do you write a cover letter?

Cover letters can seem daunting, but they don’t need to be complicated. Here’s a run down of what to include.

Include contact details

Include personal details (name and contact information) in case your cover letter becomes displaced from your application form or resume. It needs to be clear who you are and that your cover letter has come with other documents. Some people cleverly brand their resume and cover letter so they are similar in appearance.

Have a strong introduction

Your opening paragraph needs to be strong and grab the reader’s attention. Draw them into learning more about your experience through your application package. Present a compelling context for your interest in the position and how it fits into your career trajectory.

Sell yourself

The person reading the cover letter doesn’t want to hear about how the job will help you; they want to know what hiring you will do for them. Clearly state why you are the best person for the position using relevant examples and highlighting your achievements to date. Speak directly about how your skills and experiences apply to the position, particularly the essential criteria.

Close strong

The close of the letter is important. It should be confident and include a call to action. You want the recruiter to contact you so make sure it is clear how to do that and have the confidence to assume they will be doing so in your close.

Keep it professional

As a rule, never start a cover letter ‘hello’ or ‘hi’. This is far too familiar. A cover letter is a professional document so keep it that way or risk getting your application put on the ‘no’ pile before it’s been read. It should be written in a professional tone while also showing a bit of personality.

Review and review again

Think of your cover letter as a writing sample. Correct grammar, punctuation, and spelling are essential. Your paragraph structure should also be easy to follow and your language clear, concise, and compelling. If possible, have a friend or colleague who is a strong writer and editor review your letter and make suggestions.

Conclusion

In short, always include a cover letter. A letter gives a recruiter and hiring committee more information about you, your achievements, and places you firmly in their vision of the position.

Want more CV/resume and cover letter tips? Download our free ebook, How to Apply for Higher Education Careers (Revised Edition).

About the author: Nikki Vivian is a Career Coach and owner of From Kids to Career, which was set up to support women who are returning to a career, or looking to move in a new direction after taking time out to raise a family. Nikki works with Mums to find their true passions and to re-build confidence that can be lost after a break from the workplace. She believes passionately that being a parent does not put you at the bottom of the pile when it comes to your career. Nikki owns CV writing company Confident CV and has 8 years’ experience working in Careers for Cardiff University and works as a writer. Most recently, Nikki is writing content for businesses, organizations, and individuals on how to transition to remote working. She also coaches and delivers online training on this subject.

Filed Under: Career Advice, CV/Resume Advice, Job Search, Personal Branding

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